Category Archives

Marketing

Whether it be for promoting a side project you’ve just launched or for attracting new clients, all freelance designers will benefit from having a better understanding of the basics of marketing.

Why Fonts Matter To Your Brand

Why Fonts Matter To Your Brand

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Fonts / Marketing

Whether an established business or just starting out, you need to put in the work to make good font choices as you strive towards brand success.

How Novice Designers Can Improve Their Client Rosters

How Novice Designers Can Improve Their Client Rosters

By
Marketing

We offer advice on what all you young designers out there can do to get in on the more exciting and high-paying projects in the design industry.

25+ Best Free Serif Fonts for Creatives

25+ Best Free Serif Fonts for Creatives

By
Fonts

A collection of the best free serif fonts currently available. Typefaces that beautifully combine aesthetics, functionality, and readability.

As a Freelance Designer, What Is Your Unique Selling Point?

As a Freelance Designer, What Is Your Unique Selling Point?

By
Design / Marketing

Let me start off by asking you a question. How many of you have switched toothpaste brands over the course of your lives? How about deodorant, shampoo, or motor oil…

It’s Time to Get Back to the Basics of SEO

It’s Time to Get Back to the Basics of SEO

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Marketing / Web Design

Cut through the complexity of SEO by returning to the basics. Learn how quality content, clear organization, and smart tools can get you back on track.

How to Grow Your Client Base in Web Design

How to Grow Your Client Base in Web Design

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Freelance Design / Marketing

Many freelancers begin their careers without a formal marketing plan for their web design business. The truth is that sales and marketing is a crucial part of all businesses, and…

Can a Web Designer Be an Entrepreneur?

Can a Web Designer Be an Entrepreneur?

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Freelance Design / Marketing

Discussing the potential for web designers to become entrepreneurs, highlighting the skills and mindset needed for success.

Taking the Marketing Approach to UX

Taking the Marketing Approach to UX

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Marketing / UX Design

Applying marketing principles to UX design to improve user engagement and conversion rates.

Effective Traffic Funnel User Experience (UX) Design

Effective Traffic Funnel User Experience (UX) Design

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Marketing / UX Design

Explore how to design a user-friendly traffic funnel that keeps visitors engaged and moving forward.

How to Build & Grow Your Freelance Web Design Personal Brand

How to Build & Grow Your Freelance Web Design Personal Brand

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Freelance Design / Marketing

A step-by-step guide on how freelance web designers can build and grow their personal brand that will cost nothing but a bit of time.

Taking a Look at Google Analytics 4

Taking a Look at Google Analytics 4

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Marketing / Web Design

With the help of a Google Analytics expert, we’ve put together a list of things you’ll need to know about the switch to GA4.

How to Optimize Landing Pages for Multichannel Marketing

How to Optimize Landing Pages for Multichannel Marketing

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Marketing / UX Design
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